Privacy Policy

Last Updated: October 2, 2024

1. Introduction

This Privacy Policy describes how we collect, use, and handle your personal information when you use our website and services. We are committed to protecting your privacy and ensuring you have a positive experience on our website and in using our services.

2. Information We Collect

We collect various types of information in connection with the services we provide, including:

2.1 Information You Provide

Contact information (name, email address, phone number)
Company information (business name, industry, website)
Account credentials for advertising platforms
Payment and billing information
Communications with us (emails, chat messages, form submissions)
Any other information you choose to provide

2.2 Information Automatically Collected

Device information (IP address, browser type, operating system)
Usage data (pages visited, time spent, click patterns)
Cookies and similar tracking technologies
Referral source and campaign data

3. How We Use Your Information

We use the information we collect for various purposes, including:

Providing and improving our services
Managing your account and processing payments
Communicating with you about our services
Running and optimizing advertising campaigns on your behalf
Analyzing website usage and improving user experience
Sending marketing communications (with your consent)
Complying with legal obligations
Protecting against fraud and unauthorized access

4. Information Sharing and Disclosure

We may share your information with:

4.1 Service Providers

We work with third-party service providers who assist us in operating our business, including:

Advertising platforms (Meta, Google, TikTok, etc.)
Analytics providers
Payment processors
Email service providers
Cloud hosting services

4.2 Legal Requirements

We may disclose your information if required by law or in response to valid requests by public authorities.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Your Rights and Choices

Depending on your location, you may have the following rights:

Access: Request access to your personal information
Correction: Request correction of inaccurate information
Deletion: Request deletion of your personal information
Objection: Object to processing of your information
Data Portability: Request transfer of your data
Withdraw Consent: Withdraw consent for data processing
Opt-out: Unsubscribe from marketing communications

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small text files stored on your device that help us:

Remember your preferences and settings
Analyze website traffic and usage patterns
Deliver targeted advertising
Improve website functionality

You can control cookie preferences through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

9. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child, we will take steps to delete it promptly.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We ensure appropriate safeguards are in place to protect your information.

11. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When information is no longer needed, we will securely delete or anonymize it.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: hello@wordofmouthcollective.com
Phone: 1300 060 030
Address: UB8 12-14 Solent Cct, Norwest NSW 2153, Australia

14. Your California Privacy Rights

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your information, and the right to opt-out of the sale of your information.

15. GDPR Compliance

For users in the European Union, we comply with the General Data Protection Regulation (GDPR). You have the right to access, rectify, or erase your personal data, restrict or object to processing, and data portability. To exercise these rights, please contact us using the information provided above.